| News from Bloor |
| Bloor Accessibility Practice: Accessibility - Bloor leads industry with specialised practice looking at all issues of accessibility of IT. |
| MAFocus - new vertical industry intelligence service:
Calling all IT and services vendors: New Bloor service provides clear,
concise intelligence to sharpen your vertical industry focus and
increase sales opportunities. |
| MASupport - Process:
In conjunction with BPMG Bloor provides new method of market access for
business process vendors putting them in front of the right audience. |
| New Reports |
| Master Data Management:
Whether the goal is better business management, compliance with
regulatory demands or improving business processes, a basic requirement
remains constant - the need for a shared foundation of common data
definitions across the organization. |
| Marketing Automation:
"Half my advertising is wasted, I just don't know which half" - David
Norris's report on Marketing Automation Platforms looks at what's
available and how effective it might be as the marketing department
gets "automated". |
| Extract, Transform & Load:
Confused about what software to use to transform information between
systems in real-time? Philip Howard cuts through the complexities of
ETL to bring you decision-making clarity. |
The IT world changes on a daily basis - keep up with what's going on by accessing ITA.
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Welcome
In this Newsletter Bloor announces three new initiatives in keeping with its core belief of assisting users in their choice of IT in helping vendors to provide the right technology to the right users. The Accessibility Practice is a unique offering which will help vendors and users alike in providing inclusive ICT, while MAFocus will help vendors understand driving forces in their markets and MASupport-Process will help put them in front of the right business process buyers.
Also this month we're releasing three new reports, including one on Marketing Automation, widening Bloor's repertoire of analysis into one of the areas of business management least supported by IT, while the ETL and Master Data Reports provide in depth information on core IT management topics.

David Topping - CMO
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